Evergreen Courses, Learning Outcomes & Building an Online Yoga Business — With Summer Huntington
Most online yoga studios are built like a sandbox — open-ended, come-when-you-can, no clear progression. Summer Huntington thinks there's a better way. In week 2 of the online teaching series, she joins Rebecca to talk about learning outcomes — identifying what students are actually working toward and building material that feeds directly into that — and why that framework changes everything about how you design an online offering. They also get into the case for having one clear offer instead of many, why small email lists consistently outperform large ones, the underrated market for private and individualized online experiences, and what it actually means to build a body of work rather than just a content library. Plus: what-to-expect emails, office hours, and why getting comfortable on camera is a skill worth developing even if the tech still intimidates you.
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