Tweedledum and Tweedledee, A.K.A. The Menopause Pivot
Tweedledum and Tweedledee look identical from a distance — but they’re not the same, and the real stakes are happening just out of frame while everyone argues about the rattle.
Menopause and perimenopause content is a real, legitimate growth area for yoga professionals — the demand is genuine and the science backs it up. But this episode is about the difference between a teacher arriving at this work because it’s where their career has been heading, versus a teacher pivoting because the topic is trending. From the outside, the content can look the same. From the inside — for the women being served — it’s everything.
The One Thing: a self-check for anyone considering menopause-focused content, regardless of which side of that line you’re on.
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